Hitting the Sweet Spot : How Consumer Insights Can Inspire Better Marketing and Advertising （New）

  • ポイントキャンペーン

Hitting the Sweet Spot : How Consumer Insights Can Inspire Better Marketing and Advertising （New）

  • ただいまウェブストアではご注文を受け付けておりません。 ⇒古書を探す
  • 製本 Paperback:紙装版/ペーパーバック版
  • 言語 ENG
  • 商品コード 9781887229098
  • DDC分類 380

Full Description


The Consumer Insight Classic. Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.