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基本説明
An introduction to mobile commerce with emphasis on both theory and application.
Full Description
As the number of mobile device users increases rapidly and exceeds that of PC users by a large margin, conducting business and services over these mobile devices, also known as mobile commerce is becoming very attractive and is expected to drive the future development of electronic commerce. To tap the potential of mobile commerce, application providers, service providers, content providers, and technology providers have to work together to realize the future mobile commerce applications. In the process of conceptualizing and developing these applications, they have to be cognizant of the latest development in mobile commerce technology. This serves as an introduction to mobile commerce with emphasis on both theory and application.
Contents
Mobile Commerce: Current States and Future Trends; Mobile E-Commerce on Mobile Phones; Transactional Database Accesses for M-Commerce Clients; Techniques to Facilitate Information Exchange in Mobile Commerce; Digital Rights Management for Mobile Multimedia; Towards Robust Mobile Middleware for Large Scale Distributed On-line Applications; Modeling Static Aspects of Mobile Electronic Commerce Environments; Known by the Network: The Emergence of Location-Based Mobile Commerce; Usable M-Commerce Systems: The Need for Model-Based Approaches; Managing the Interactions between Handheld Devices, Mobile Applications, and Users.