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Full Description
The benefit of having a work-force that is idea-prone can hardly be overstated. This work aims to help employers turn average employees into great ones, by helping them to have more and better ideas. It is about how you can better make the people you work with more creative. According to Jack Foster, the primary job of a leader (what he calls an "ideaer") is to raise people's self-esteem, to make it fun at work. This title details 39 ways to accomplish that job - ways born out of the need of creative directors in advertising agencies to lead their departments of misfits, free spirits, original thinkers, people who resist authority and reject dogma, people who cannot be led, but who must be "ideaed".
Contents
1. How do you become an ideaer? 2. Follow the golden rule 3. Remember that people work with you, not for you 4. Care about them 5. Make their jobs seem easy 6. Don't ask for one solution ‾Ask for many 7. Don't reject ideas ‾Ask for more 8. Give them more than one problem at a time 9. Ask for more ideas, sooner 10. Make sure they like you 11. Cut down on approvals 12. Tell them everything about their company 13. Give them what they need 14. Take the blame / Give the praise away 15. Help them achieve their goals 16. Hire only people you like 17. If it isn't working, change it 18. Get rid of sad dogs who spread gloom 19. Let them solo 20. Let them do it their way 21. Make sure the problem is the problem 22. Shun rules 23. Trust them 24. Let them shine 25. Praise their efforts 26. Allow them the freedom to fail 27. Never lie about anything important 28. Be wary of fear 29. Show some enthusiasm 30. Ask them to help you 31. Get rid of the word "I" 32. Make it Us vs Them, not Us vs Us 33. Share what everybody does 34. Share experiences 35. Insist on vacations 36. Let them vacation when they want to vacation 37. Forget about efficiency 38. Play the fool 39. Cancel school 40. Have fun 41. A final word