- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
Service businesses today face stiff competition. This newly updated guide is written by service marketing experts who share their secrets for attracting clients. Chock-full of practical advice, this book will help you plan and execute an effective marketing campaign. Includes: -- Where can you find information about potential clients? -- What should you know about your competition? -- How do you develop and implement an action plan for marketing?