通信・情報産業における商品・サービス開発ハンドブック<br>Handbook of Product and Service Development in Communication and Information Technology (2003. 280 p.)

通信・情報産業における商品・サービス開発ハンドブック
Handbook of Product and Service Development in Communication and Information Technology (2003. 280 p.)

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  • 製本 Hardcover:ハードカバー版/ページ数 280 p.
  • 言語 ENG
  • 商品コード 9781402075957

基本説明

Includes various practical telecommunication product development cases based on tracking multi-national companies way of living and flourishing in telecommunication business.

Full Description

Have you ever considered ...
*How to efficiently organize and manage the multiple, parallel development projects of ICT?
*How to systematically channel your team's creativity to high quality products and services?
*How your company can best benefit from university research?
*What are the meaning and realization of quality systems in modern ICT organizations and processes?
*How to design user interfaces to maximize product usability and market value?
*How to maximize the benefits of Internet in your product development and marketing?
*What are the roles and important practices of patenting, and licensing in the US and Europe?

This book aims to give you a top-down treatment in these and many other important topics of ICT product and service development. Our primary objective is to provide you with an eagle-eye view both in theory and in practice and to trace the state-of-the-art development. Book authors come both from universities and industry giving thus a theory and practice balancing touch for the material.

Contents

Overview.- Systematic Idea Production, and Cultivation in High Techproduct Development.- User Centered Design of Telecommunications Services.- Product Development Generations: Some Lessons from Personal Digital Assistants and Palmtop Computers.- Project Portfolio Management in Telecommunications R&D.- Quality in High-Tech Product Development.- Innovations in the Internet and Mobile Era: The real dot.com revolution Web.- Patenting and Intellectual Property Rights in Academic — Industrial Ventures.- Finance and Venture Capital Markets.- Role of Universities in the Product Development Process: Strategic Considerations for the Telecommunications Industry.