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Full Description
This comprehensive and unique work offers a methodological framework for answering key benchmarking questions, with world-wide coverage and usage. Benchmarking is a buzzword of the last decade that describes a method for comparing different companies, by measuring various data, performance and goals. This book focuses on the methodological aspects of the right selection of benchmarking partners.
Contents
1: Introduction 2: Benchmarking Studies in Tourism and Hospitality Industries 3: Measuring Business Performance 4: Methods for Estimating the Production Function 5: The Austrian Hotel and Restaurant Panel 6: A Mixture Regression Model 7: Data Envelopment Analysis 8: Evolutionary Data Envelopment Analysis 9: Perspectives of Benchmarking Decision Support Systems in Tourism and Hospitality Management