- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
This book aims to develop an awareness of the underpinning theories of quality as applicable to leisure and tourism,including its characteristics and typology. Suitable for students and researchers, it shows how to evaluate critically the numerous quality management systems and techniques available within the context of the leisure and tourism business environment.
Contents
Part 1Tourism Product2: Quality as a Goal3: The Consumer4: Concepts of Quality in Leisure and Tourism5: Customer Satisfaction6: The Leisure and Tourism ExperiencePart 2: Designing Quality7: Characteristics of Service8: Service Design9: Capacity Management and Organizational performancePart 3: Achieving or Delivering Quality10: Quality and Culture Change11: Quality Management Systems12: Quality Management Tools and Techniques13: Measurement of Quality14: Quality and Human Resource Management15: ConclusionsI: ReferencesII: Index