職場での創造性開発<br>Creativity at Work : Developing the Right Practices to Make Innovation Happen (University of Michigan Business School Management Series)

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職場での創造性開発
Creativity at Work : Developing the Right Practices to Make Innovation Happen (University of Michigan Business School Management Series)

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  • 製本 Hardcover:ハードカバー版/ページ数 220 p.
  • 言語 ENG
  • 商品コード 9780787957254
  • DDC分類 658.4063

Full Description

Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to:
* Understand the creative preferences of organizations, departments, work groups, and individuals
* Identify and compare the different creativity profiles that describe specific purposes, practices, and people
* Produce the desired results by developing the right practices
* Blend creativity practices to meet the complex needs that characterize most work situations
o Develop required creative abilities in a team and in oneself

Contents

Series Foreword xiii

Preface xv

1 The Creativity Map: Discovering Your Best Practices for Creativity at Work 1

2 Assessing Your Creativity Situation: Mapping Where You Are and Where You Need to Go 21

3 Imagine Practices: Breakthrough Creativity Through Jump-Starting and Forecasting 55

4 Invest Practices: Profitable Creativity Through Partnering and Portfolios 81

5 Improve Practices: Incremental Creativity Through Modular Design and Development and Process Improvement Systems 111

6 Incubate Practices: Sustainable Creativity Through Talent Scouting and Idea Spaces 139

7 Putting It Together: Guiding, Managing, and Integrating Creativity 167

Notes 195

Additional Resources and Readings 205

The Authors 213

Index 215