企業経営ハンドブック（第２版）<br>The Business Enterprise Handbook (Business Enterprise Series) （Revised）

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企業経営ハンドブック（第２版）
The Business Enterprise Handbook (Business Enterprise Series) （Revised）

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  • 製本 Paperback:紙装版/ペーパーバック版／ページ数 368 p.
  • 言語 ENG
  • 商品コード 9780749441005
  • DDC分類 658

Full Description


There are over 22 million independently owned businesses in Europe and this book is for those entrepreneurs who want to grow and develop both their businesses and themselves. The authors present the results of their analysis of 15,000 firms to provide a management blueprint for significant growth and development. Subjects covered include market assessment, financial strategy, human resource systems, leadership, e-commerce and change management. The book aims to cover what people running SMEs and larger organizations need in terms of strategy, business, accounting and future planning.