- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
Unlike other "finance for the non-financial manager" titles, this volume is not written by an accountant. Nor does it look at accountancy in the abstract, but relates it to running a business in a real market. Given the unpredictability of the marketplace, there is an even greater need for non-financial managers to understand the financial and management accounting process. This guide seeks to offer them a quick and effective course, but from the perspective of the pursuit of business growth. The author uses the mechanism of a business proceeding from initial set-up through its first year of trading. Apart from learning how to understand the balance sheet and profit and loss account, readers will also grasp the principles of: market dynamics; budgeting and forecasting; fixed and variable costs; break-even analysis; the difference between profit and cash; financial ratios for measuring business performance; investment appraisal; stock market ratios; shareholder value; financial measures for improving business performance; and more.
Contents
Part 1 So why do you want to know more about finance?: Learning; A tale of two languages. Part 2 The business cycle: Setting up a company; The Moving Balance Sheet; Creating value; Cash and profit; Setting up and running the business - the opening month; Profit and loss (P&L) account; The balance sheet; Month 2 business cycle; Going to the bank; Doing the books. Part 3 The books and double entry bookkeeping: Reports; Double entry bookkeeping; Taxation. Part 4 Where do all the business functions fit in?: Sales; Marketing; Manufacturing; Supply chain management; Human resources; IT, maintenance and engineering; Research and development; Finance. Part 5 Financial planning - the budgets: Budgeting; Cash flow forecast; Avoiding bankruptcy - how to generate cash. Part 6 Measuring business performance - financial ratios: Size; P&L account (income statement) analysis; Balance sheet analysis. Part 7 How our investors see us - stock market ratios: What accounts do our investors want to see?; Shares. Part 8 Valuing a company: Asset value; Multipliers; Market capitalization; Balanced scorecard; Cash flows. Part 9 Shareholder value and economic profit: Earnings before interest, tax, depreciation and amortization (EBITDA); Economic profit; Total shareholder return (TSR). Part 10 The hidden costs - depreciation and amortization: Depreciation; Goodwill; Intangible assets; Capitalizing costs. Part 11 What must we sell to make a profit?: Variable costs; Fixed costs; Break-even point. Part 12 Tools for evaluating projects: Payback; Discounted cash flow (DCF); Net present value (NPV); Internal rate of return (IRR); Terminal values; Economic profit; Pitfalls; Other factors. Part 13 Where is all our cash? - managing working capital: Stock (inventories); Debtors; Creditors; Write-offs; Cash flow implications of working capital. Part 14 Next steps...
