- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
If there's one thing the Enron fiasco and other recent corporate ethical violations have proven, it's that it's time to reexamine how we do business. That's why Fast Company magazine looks to the organizations and people who are rewriting the rules and reinventing business. Fast Company is the place to turn for influential voices on the future of business and innovative solutions to real problems in the post-Enron World. Now you can get the latest thinking on business ethics and corporate responsibility, Fast Company style! Featuring twenty-three articles, grouped into six topic areas, this Fast Company ethics reader provides essential guidelines, tips, and insights that will help you promote ethical decision making in your organization and in your own day-to-day activities.
Contents
Acknowledgements. About the Editor. Introduction. SECTION 1OF BUSINESS ETHICS. Business Fights Back: eBay Learns to Trust Again (George Anders). Are All Consultants Corrupt? (Alan M. Webber). New Rules: Why Values Beat Value (Alan M. Webber). SECTION 2: THE ENRON DEBACLE. What If You'd Worked at Enron? (Charles Fishman). Wall Street's Den of Thieves (John Ellis). How to Spot the Next Enron (George Anders). Five Habits of Highly Reliable Organizations (Keith H. Hammonds). SECTION 3: SOCIAL RESPONSIBILITY. Sustainable Growth-Interface, Inc. (Charles Fishman). The Agenda-Social Justice (Cheryl Dahle). Social Justice-Pioneer Human Services (Cheryl Dahle). SECTION 4: EXEMPLARY COMPANIES. Power to the People (Alex Markels). Why Can't Lego Click? (Charles Fishman). The Ad Agency to End All Ad Agencies (Stevan Alburty). Honesty Is the Best Policy-Trust Us (George Anders). SECTION 5: ETHICAL BUSINESS LEADERSHIP. The Female CEO ca. 2002 (Margaret Heffernan). Harry Kraemer's Moment of Truth (Keith H. Hammonds). Want to Grow as a Leader? Get a Mentor! (Jennifer Reingold). A Monthly Column on Strategy (John Ellis). The Secret Life of the CEO: Do They Even Know Right from Wrong? Five Half-Truths of Business (Robert Simons, et al.). Can You Keep a Secret? (George Anders). Global Values in a Local World (Harriet Rubin). Good Work (Polly LaBarre).