基本説明
学生向け入門書。
Full Description
This exciting new title explores how a concept of discourse can be usefully applied to the analysis of visual as well as verbal texts. Drawing on case studies and examples from British and US media, it re-examines the relationship between discourse and ideology demonstrating how both concepts interrelate and contribute to media analysis.
Contents
What does the concept of discourse mean?; how does 'discourse' relate to 'ideology'?. The attraction of opposites - changing media discoursesreviewing the binary opposition between 'information' and 'entertainment'Of drama, documentary, truthfulness and fakeryChanging boundaries between 'public' and 'private' discourses. Contemporary anxieties and media DiscourseDare we eat? - construction of 'risk' around foodDangers to 'us' from 'others': the perceived Islamic threatChildren and our future: childhood 'at risk'.