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基本説明
Using an inter-disciplinary approach ranging across economics, economic geography, sociology and management studies, Jones analyses the nature of globalization within transnational corporations in these sectors.
Full Description
Management consultancy and investment banking have been held up as industries at the forefront of contemporary globalization. Using an inter-disciplinary approach ranging across economics, economic geography, sociology and management studies, Andrew Jones analyzes the nature of globalization within business service transnational corporations in these sectors. Using qualitative research with leading business managers, he focuses on the social and cultural nature of 'doing' global service business in an era of increasing integration of the world economy.
Contents
Preface Globalization Theory and the Complexity of Global Business Rethinking the Transnational Firm Global Management Consultancy and Investment Banking 'Doing' Global Business 'Global Glue'? Corporate Culture in a Transnational World Conclusion: Capturing the Complexity of Global Business References Index