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Full Description
Knowledge and information are the two most powerful competitive weapons of this era. Knowledge is power. Knowledge is money. Stock markets regularly value companies at five or ten times the book value of their physical assets solely because of their intellectual capital. This book shows how the increased importance of effective knowledge management gives rise to a new set of business principles and practices that must be adopted in order to achieve competitive advantage.
Contents
The Old Economy The New Economies The New Work Models The New Work Theories Knowledge Management Intellectual Capital How to Measure and Manage How to Recognise Success How to Avoid Failure How to Maintain Market Position What to do if it All goes Wrong What to do if it All goes Well