Strategy : Process, Content, Context: an International Perspective （3TH）

Strategy : Process, Content, Context: an International Perspective （3TH）

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  • 製本 Paperback:紙装版/ペーパーバック版／ページ数 1252 p.
  • 言語 ENG
  • 商品コード 9780324282719
  • DDC分類 658

Full Description


Bob De Wit and Ron Meyer's innovative and extremely successful strategy text encourages critical and creative strategic thinking. By introducing articles from key strategists to present differing perspectives on each strategic issue covered, the authors stress and contrast the diversity of views in the subject without endorsing any one approach.