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Full Description
This text brings the fascinating subject of economics alive, addressing current and often controversial issues that have a great effect upon us all, for example: why does government worry about inflation? What is a fair wage? Is the Euro a good idea? The state of the Health service, etc. The book adopts a unique case-study approach, to both stimulate and challenge the student. Each of the twenty cases has been carefully chosen to build up an understanding of economic analysis, showing how economic theory relates to the real world. For example Supply, Demand and Elasticity is discussed with the help of the case of 'The stock market: a quick way to riches or poverty' and Oligopoly is covered with the help of the case of 'Europe's airline prices: the sky's the limit?'
Contents
List of ApplicationsPreface Approach to the Fourth Edition A Word to the Student A Word to the Instructor Acknowledgements PART I: INTRODUCTORY CONCEPTS 1 Economic Models and Opportunity Cost East European economic reforms: the road to freedom? PART II: MICROECONOMICS 2 Supply, Demand and ElasticityThe stock market: a quick way to riches or poverty? 3 Consumer Behaviour: UtilityTraffic jams: could European cities import a solution from Singapore 4 Consumer Behaviour: Indifference AnalysisThe health care systems: is radical treatment needed? 5 Production and CostEurope's regional problems: why so depressing?6 Perfect CompetitionSmall: is small beautiful? 7 Monopoly and Monopolistic CompetitionThe price of oil: does OPEC hold the West to ransom? 8 OligopolyEurope's airline prices: the sky's the limit? 10 Efficiency, Externalities and Public GoodsGovernment expenditure: is the money efficiently spent? 11 Labour MarketsTrade unions: labour market manipulators? PART III: MACROECONOMICS 12 National IncomeDamaging the Earth: how much does it really matter? 13 Keynesianism and UnemploymentUnemployment: what can the government do? 14 InvestmentSaving for the future: how much should we invest 15 Inflation, Aggregate Demand and SupplyBeating inflation: is it really worth it? 16 Supply Side Behaviour: TaxationTaxes and benefits: a just and fair society? 17 Supply Side Behaviour: PrivatisationPrivatisation: a supply side improvement? 18 Money and BankingRunning the economy: an independent central bank? PART IV: THE INTERNATIONAL ECONOMY 19 Comparative Advantage and the Balance of PaymentsManufacturing trade: not made in Britain? 20 Exchange RatesGiving up sterling: too high a price to pay? 21 AfterwordAn Overview of the Economic System APPENDICESAppendix 1 Guide to Sources of Information Appendix 2 Sources of Information on Share Prices Appendix 3 Measuring the Distribution of Income: the Gini Coefficient Appendix 4 Derivation of the Demand Curve for Labour Appendix 5 Determination of the Multiplier Glossary Index