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基本説明
New in paperback. Hardcover was published in 2001. The coverage includes: the history and theory of the multinational enterprise; the political and policy environment of international business.
Full Description
The Oxford Handbook of International Business comprises twenty-eight original chapters from the world's most distinguished scholars in the field of international business. United as a whole, these reflect both the present structure of the field and the major intellectual issues of current and likely future interest. Demonstrating analytical insight and critical thinking, the authors are all authorities on their chosen topics and have been active as leaders in the Academy of International Business. Their chapters survey and synthesize relevant literature of recent years, ensuring that the volume will be a primary reference for students and scholars throughout the social sciences. The book is split into five major sections, providing comprehensive coverage of the following areas: the history and theory of the multinational enterprise; the political and policy environment of international business; strategies of multinational enterprises; the financial areas of the multinational enterprise (marketing, finance and accounting, HRM, and innovation); and business systems in Asia, South America, and the transitional economies.
Contents
PART I: HISTORY AND THEORY OF THE MULTINATIONAL ENTERPRISE; 1. The History of Multinational Enterprise; 2. The Key Literature on IB Activities, 1960-2000; 3. International Trade Theory and International Business; 4. Strategic Complexity in International Business; 5. Theories of the Multinational Enterprise; 6. Location, Competitiveness, and the Multinational Enterprise; PART II: THE POLITICAL AND POLICY ENVIRONMENT; 7. Sovereignty@Bay: Globalization, Multinational Enterprise, and the International Political System; 8. National Policies and Domestic Politics; 9. The Multilateral Trading System; 10. Capital Flows, Capital Controls, and International Business Risk; 11. Multilateral Institutions and Policies: Their Implications for Multinational Business Strategy; PART III: STRATEGY FOR MNES; 12. Strategy and the Multinational Enterprise; 13. The Multinational Enterprise as an Organization; 14. Strategy and Management in MNE Subsidiaries; 15. Strategic Alliances; PART IV: MANAGING THE MNE; 16. Innovation and Information Technology in the MNE; 17. Contemporary Research Trends in International Marketing: The 1990s; 18. Culture and Human Resources Management; 19. Environmental Policy and International Business; 20. International Financial Management and Multinational Enterprises; 21. Taxes, Transfer Pricing, and the Multinational Enterprise; PART V: REGIONAL STUDIES; 22. Japan; 23. International Business in Latin America; 24. China and International Business; 25. International Business Research on Transition Economies; 26. The Smaller Economies of Pacific Asia and their Business Systems; PART VI: CONCLUSIONS; 27. Methodological Contributions in International Business and the Direction of Academic Research Activity; 28. Multinational Enterprises and Public Policy