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Full Description
The aim of this book is to encourage students to value, read and conduct ethical research, providing all the practical advice a novice might need. Fully revised, this fourth edition includes chapters on evaluating research, writing proposals and psychology as a science. The book features easy-to-read text; a structure that is organized around the idea of evaluating research in terms of internal validity, external validity, construct validity and ethics; a Web site that provides sample lectures; and a practical chapter on writing research proposals.
Contents
Psychology and science; generating and refining research hypotheses; measuring and manipulating variables; beyond reliability and validity - choosing the best measure for your study; internal validity; the simple experiment; expanding the simple experiment - the multiple group experiment; expanding the simple experiment - factorial designs; within-subjects designs; reading and evaluating research; single-n designs and quasi-experiments; introduction to descriptive methods; survey research; putting it all together - writing research proposals.
