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基本説明
The guru of product design explains why design is so important in product development, marketing, and corporate strategy.
Full Description
In this volume, the author explains the inner working of product design - from a brief history of its highlights, to a discussion of the physiology of our responses, to products that can make the difference between like or dislike, to essential concepts that help us to understand the secrets of harmony and elegance, to the impact of CAD (computer aided design - 3D modelling) on modern design, to case studies of winning designs.
Contents
How to use this book Introduction Section One - Personal Competence Self awareness, Self confidence, Integrity, Belief systems, Accepting responsibility, Understanding your values, Emotional control, Integrity, Self Motivation, Conscientiousness, Ability to handle change, Stress management, Locus of control Section Two - Relationship Competence Empathy, Rapport and Influencing skills, Listening skills, Conflict Management, Relationship Maintenance, Control and Trust Section Three - Management Competence Inspirational Leadership, The politics of control in the workplace, Change, Coaching, Motivating others, Giving feedback, Learning from criticism, Delegating, Flexibility, Creativity, Goal setting, Section Four - Future Competence Using SMART goals for future professional development, Personal motivation, The benefits of networking, Silencing the internal critic, Passing on skills / coaching others, Continuous feedback, The work/life balance.NER(01): WOW