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Full Description
A one-stop guide to buying and selling on the Internet. According to Fortune magazine, eBay reports having over 900,000 products for sale in 1,086 categories. The site receives 140 million hits a week! But starting out, either as a seller or a buyer, can be challenging. The Unofficial Guide to eBay & Online Auctions offers step-by-step guidance on everything from reistering and setting up an account, to bidding, to avoiding "auction fever." This book shows you how to maximize your online experience with advice on: * The values and pitfalls of selling in online auctions* How to choose the best online auction site* The right and wrong ways of buying and selling at an online auction* What to do if an item doesn't sell* Online fraud - what to do if it happens and how to avoid it the next time
Contents
The Unofficial Guide Reader's Bill of Rights. The Unofficial Guide Panel of Experts. Introduction. I. An Overview of Online Auctions. 1. Consider Your Own Needs. 2. The Many Different Auctions and Their Quirks. II. Registering and Setting Up. 3. The Business of Auctioning. 4. Setting Up an Account - or Two. 5. The Importance of Making Yourself Known. III. Buying at Auction. 6. The Right Way to Bid - or How Not to Get Auction Fever. IV. Selling at Auction. 7. The Right Way to Sell. 8. What's Important to List in the Description?. 9. Should I Use Photos?. 10. Auction Management Programs. 11. And How Will You Be Paying for This?. V. During the Auction. 12. Keeping Track of the Auction. VI. After the Auction. 13. What If the Item Doesn't Sell?. 14. Dealing with Problem Buyers and Sellers. 15. Packaging for a Safe Journey. VII. Taking Care of Business. 16. You Mean I Need to Keep Records?. A. Online Listings. B. Glossary. C. Resource Directory. Index.
