Media studies: Vol 1 : Media history, media and society (2nd)

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Media studies: Vol 1 : Media history, media and society (2nd)

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  • 製本 Paperback:紙装版/ペーパーバック版/ページ数 464 p.
  • 言語 ENG
  • 商品コード 9780702176920
  • DDC分類 302.23

Full Description

"Media Studies" encompasses the systematic, critical and analytical study of the media in all its forms, and sees the media as one of the most important generators and disseminators of meaning in contemporary society. It investigates who owns the media, who produces the media, media content and the users of the media

Contents

A history of the South African media; A macro history of the media in Africa; Theoretical approaches to mass communication and media research; The functions and effects of the media in society; Media culture/media and culture; The ideological power of the media; The media as public sphere in contemporary society; The impact of globalisation and communication technology on media and media communication.