Marketing Madness : A Survival Guide for a Consumer Society

Jacobson, Michael F./ Mazur, Laurie Ann

Westview Pr（1995/02発売）

• 製本 Paperback:紙装版/ペーパーバック版／ページ数 260 p.
• 言語 ENG
• 商品コード 9780813319810
• DDC分類 658.8

基本説明

Jacobson founder of the Washington D. C.-based watchdog group, the Center for the Study of Commercialism (CSC), and Laurie Mazur have produced The book on marketing mania in the U. S. and its impacts on our ailing culture.