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Full Description
Economicsideal text for introductory economics, bringing together an international scope of real world examples and economic theory. The text is supported by a number of features to enhance student understanding as well as supplements to consolidate the learning process. KEY FEATURES * Paul Krugman is one of the leading economic thinkers, Wells and Graddy highly respected Researcher/Professor respectively. * Story-telling approach - The authors' incredibly clear and student friendly writing teaches economics through a vivid, story-driven approach * Extensively revised and re-written chapters - Stressing the real world relevance of the concepts and theories. 70% adapted, 30% of which are completely new examples. Chapters 21, 30, 31 are completely re-written * Examples (European and International) -The authors are not only committed to helping students pass their exams but also to helping them understand the relevance of economics to their lives by using examples they can easily relate to and are familiar with. * Additional Mathematics - A number of chapters contain extra mathematics, in boxes entitled 'Focus on Maths'.The U.S. version was written for students with basic numeracy skills -- addition and subtraction. A more detailed explanation of the mathematics behind certain models, in some cases using basic differentiation, is presented in these boxes. * Case studies - Demonstrate the application of principles, making them easier to absorb and remember. Real-world case histories, called Economics in Action, appear after each major section to illustrate the preceding concept (eg in Chapter 3, the analysis of demand is clarified through a discussion of London's congestion charging). For Inquiring Minds boxes offer additional examples to pique student interest. STUDENT SUPPLEMENTS * Companion website at www.worthpublishers.com/krugmanwellsgraddy offers a range of materials and study tools to support students in learning LECTURER SUPPLEMENTS (Only available to confirmed adopters of the textbook -- see below for details) * Companion website available at www.worthpublishers.com/krugmanwellsgraddy offers a range of easy-to-use resources to support lecturers in teaching * Lecturer CD ROM (978-0-7167-9986-3) * Testbank CD ROM (978-0-7167-9986-6) Lecturer Supplements are available to confirmed adopters of the textbook.To request, please email lecturerservices@palgrave.com with the title and ISBN of the required supplement together with you academic details: Your name: Your Job Title: Your academic address: Your academic email: Module name: Module start date: Module student numbers:
Contents
WHAT IS ECONOMICS? IntroductionPrinciples Economic Models: Trade-offs and Trade Appendix: Graphs in Economics SUPPLY AND DEMAND Supply and Demand Price and Quantity Controls Elasticity INDIVIDUALS AND MARKETS Consumer and Producer Surplus Making Decisions THE PRODUCER Behind the Supply Curve: Inputs and Costs Perfect Competition and the Supply Curve THE CONSUMER The Rational Consumer Consumer Preferences and Consumer Choice MARKETS AND EFFICIENCY Factor Markets and the Distribution of Income Appendix: Indifference Curve Analysis of Labour Supply Efficiency and Equity MARKET STRUCTURE BEYOND PERFECT COMPETITION Monopoly Oligopoly Monopolistic Competition and Product Differentiation EXTENDING MARKET BOUNDARIES International Trade Uncertainty, Risk, and Private Information MICROECONOMICS AND PUBLIC POLICY Externalities Public Goods and Common Resources Taxes, Government Spending and Income Distribution NEW DIRECTIONS FOR MARKETS Technology, Information Goods and Network Externalities INTRODUCTION TO MACROECONOMICS Macroeconomics: The Big Picture Tracking the Macroeconomy THE Spending, and the Financial System SHORT RUN ECONOMIC FLUCTUATIONS Aggregate Supply and Aggregate Demand Income and Expenditure Appendix: Deriving the Multiplier Algebraically Fiscal Policy Appendix: Taxes and the Multiplier Money and Banking Monetary Policy THE SUPPLY SIDE AND THE MEDIUM RUN Labour markets, unemployment and inflation Inflation, Disinflation, and Deflation THE OPEN ECONOMY Open -Economy Macroeconomics EVENTS AND IDEAS The Making of Modern Macroeconomics
